Last month I was MC presenter at "Successful Selling". Here's a review about the event:
The ISMM's Successful Selling conference took place this year at Birmingham's National Motorcycle Museum. The showpiece venue set the tone for an enthralling day that provided something for everyone - inspiration, advice, entertainment and great networking opportunities.
The event featured a fantastic line-up of speakers that had been carefully selected to ensure delegates were motivated by new ideas and strategies to help them improve their performance and reach their goals in today's tough selling environment.
The conference was given a rousing start by the ISMM's chairman, Sheila Watson-Challis. She made an impassioned plea to members to help themselves and their businesses by selling their way to success - and, in doing so, they would also be helping to lift the UK out of recession. She also urged delegates to support the professional standing of sales in the UK by joining the ISMM and acquiring its accredited qualifications. She thanked the event's sponsor - The Telegraph Group - for its support, and was in turn thanked for her huge contribution to the sales profession in the UK over the last 15 years by ISMM President, Eric Peacock.
Then it was on to the main event, chaired by TV and radio personality Jeremy Jacobs .Throughout the day, Jacobs introduced the speakers and challenged the audience with his own thoughts and nuggets of advice. He started by citing a recent survey in the US which found that 48% of tele-salespeople give up after their first sales call, yet many customers buy after being approached on at least four occasions. He quoted Winston Churchill: "Never, never give up".
Read more about Jeremy Jacobs at "Successful Selling 2009"
Jeremy Jacobs pictured with international business speaker, Geoff Burch at Successful Selling 2009
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